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programmatic
April 15, 2016
Header Bidding: Dangerous For The Evolution Of Programmatic
by AdExchanger There’s been a lot of prattle about the potential of header bidding. Some have even called it waterfalling
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February 26, 2016
Programmatic: It’s More Than Technology
AdExchanger / Nick Ilobre As we think about the evolution of programmatic media buying, we can all reminisce about having
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