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Trends
January 3, 2017
M&A 2016: The Rise of Ad Tech, Slowly
Ad tech mergers and acquisitions (M&A) has been a roller coaster in recent years, and 2016 certainly didn’t let
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December 13, 2016
Why top publishers are still stuck distributing fake news
The prominence of fake and misleading news has shed light on how programmatic advertising and Facebook increasingly power the
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September 15, 2016
Why Brands Need to Budget for Beautiful Creative on Mobile
There’s been a major shift in the digital ad world over the past few years toward programmatic buying and
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September 14, 2016
The Coming Ad Tech Renaissance Will Be Fueled By Chinese Money
We are going to see a bunch of classic ad tech firms get funded by Chinese money in the next
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August 3, 2016
Vector Capital Will Acquire Sizmek For $122M
Private equity firm Vector Capital has agreed to acquire ad tech company Sizmek. “Vector will acquire all of the outstanding
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July 28, 2016
WTF Was Yahoo Thinking
1998: Yahoo refuses to buy Google for $1 Billion 2002: Yahoo realizes their mistake and offers Google $3 Billion,
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July 27, 2016
How Ad Tech Companies Can Retain Their Appeal To Talent
Imagine driving to your office, dropping off your dog with a caretaker, leaving your laundry with a dry cleaner and
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June 29, 2016
S1s Expected Soon From AppNexus, The Trade Desk
It’s come to this: The hopes of an industry are pinned on two SEC filings. Both AppNexus and The
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June 24, 2016
Markets Jolted Worldwide as BBC Projects Brexit; Yen, Gold Jump
Global markets buckled, with stocks plunging from Tokyo to London and Chicago, as the BBC projected a victory for the “Leave” campaign
[…]
June 17, 2016
Why LinkedIn Will Make You Hate Microsoft Word
IF Microsoft has its way, the vast membership of LinkedIn, the business networking site with more than 433 million members,
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