January 3, 2017

M&A 2016: The Rise of Ad Tech, Slowly

  Ad tech mergers and acquisitions (M&A) has been a roller coaster in recent years, and 2016 certainly didn’t let […]
December 13, 2016

Why top publishers are still stuck distributing fake news

  The prominence of fake and misleading news has shed light on how programmatic advertising and Facebook increasingly power the […]
September 15, 2016

Why Brands Need to Budget for Beautiful Creative on Mobile

  There’s been a major shift in the digital ad world over the past few years toward programmatic buying and […]
September 14, 2016

The Coming Ad Tech Renaissance Will Be Fueled By Chinese Money

We are going to see a bunch of classic ad tech firms get funded by Chinese money in the next […]
August 3, 2016

Vector Capital Will Acquire Sizmek For $122M

Private equity firm Vector Capital has agreed to acquire ad tech company Sizmek. “Vector will acquire all of the outstanding […]
July 28, 2016

WTF Was Yahoo Thinking

  1998: Yahoo refuses to buy Google for $1 Billion 2002: Yahoo realizes their mistake and offers Google $3 Billion, […]
July 27, 2016

How Ad Tech Companies Can Retain Their Appeal To Talent

Imagine driving to your office, dropping off your dog with a caretaker, leaving your laundry with a dry cleaner and […]
June 29, 2016

S1s Expected Soon From AppNexus, The Trade Desk

  It’s come to this: The hopes of an industry are pinned on two SEC filings. Both AppNexus and The […]
June 24, 2016

Markets Jolted Worldwide as BBC Projects Brexit; Yen, Gold Jump

Global markets buckled, with stocks plunging from Tokyo to London and Chicago, as the BBC projected a victory for the “Leave” campaign […]
June 17, 2016

Why LinkedIn Will Make You Hate Microsoft Word

IF Microsoft has its way, the vast membership of LinkedIn, the business networking site with more than 433 million members, […]